Geometric mean of LBA, Authority and TOM. Penalises any single weak metric.
What the model believes about Shutterstock without web search.
Frequency × prominence across organic category prompts.
Measures what GPT-5 believes about Shutterstock from training alone, before any web search. We probe the model 5 times across 5 different angles and score 5 sub-signals.
High overlap with brand prompts shows Shutterstock is firmly in the model's "stock photo marketplace" category.
Unprompted recall on 15 high-volume discovery prompts, run 5 times each in pure recall mode (no web). Brands that surface here are baked into the model's training, not borrowed from live search.
| Discovery prompt | Volume | Appeared | Positions (5 runs) |
|---|---|---|---|
| What are the best stock photo marketplaces for commercial use? | 0 | 5/5 | 2, 2, 2, 2, 2 |
| Which stock photo marketplaces are most popular right now? | 0 | 5/5 | 1, 1, 1, 1, 2 |
| What are the top stock photo marketplaces for businesses? | 0 | 5/5 | 2, 2, 2, 1, 2 |
| Which stock photo marketplace has the best selection? | 0 | 5/5 | 1, 1, 1, 1, 1 |
| What are the most recommended stock photo marketplaces? | 0 | 5/5 | 2, 2, 2, 2, 2 |
| Which stock photo marketplaces are best for editorial images? | 0 | 5/5 | 6, 2, 5, 6, 3 |
| What are the best stock photo marketplaces for royalty-free photos? | 33,100 | 5/5 | 2, 2, 2, 2, 1 |
| Which stock photo marketplaces do professionals use most? | 0 | 5/5 | 2, 2, 2, 2, 2 |
| What are the best stock photo marketplaces for agencies? | 0 | 5/5 | 2, 2, 2, 2, 2 |
| Which stock photo marketplace is best overall? | 0 | 5/5 | 2, 2, 2, 2, 2 |
| What are the leading stock photo marketplaces for licensing images? | 0 | 5/5 | 1, 2, 1, 1, 1 |
| Which stock photo marketplaces have the best quality images? | 0 | 3/5 | 6, 6, 2 |
| What are the best stock photo marketplaces for marketing teams? | 0 | 5/5 | 2, 2, 2, 2, 2 |
| Which stock photo marketplaces offer the widest variety of photos? | 0 | 5/5 | 1, 2, 1, 1, 1 |
| What stock photo marketplaces should I try first? | 0 | 5/5 | 2, 2, 2, 2, 2 |
This report focuses on Stock Photo Marketplaces because that is where Shutterstock scores highest. The model also evaluates it against the industries below, with their own prompts and competitor sets. Click any industry for its full leaderboard.
Generated automatically from gaps and weaknesses in the analysis above, ranked by potential impact on the AI Visibility Score.
You score 100 on recall but only 81 on retrieval (gap of +18.6). Training-data authority is outpacing your current web footprint. Publish fresh, well-cited content to keep search-augmented responses including your brand.
Close the fragility gapYour LBA is strong. Focus on maintaining authoritative coverage and ensuring new product launches get independent reviews within 12 months of release.
Maintain current LBACore TOM is strong. Watch for specific differentiators (slogans, signature products) that appear in only some iterations. Push those into training-data-crawled headlines.
Maintain / refine TOMOther brands in the Stock Photo Marketplaces industry, ranked by overall AI Visibility Score.
Every score on this page is reproducible. Below is exactly what we ran and how we computed each number.
(LBA × Authority × TOM)^(1/3). Geometric mean is used so that any single weak metric pulls the overall score down, rather than being masked by strength elsewhere.
quality × meta × stability × share × recognition × 100. Each sub-signal is on a 0-1 scale. Read the full LBA methodology →
Analysis run on April 22, 2026 at 9:51 PM
Click a prompt to expand its responses. 210 total responses across 72 prompts.