Measures what GPT-5 believes about Emma from training alone, before any web search. We probe the model 5 times across 5 different angles and score 5 sub-signals.
High overlap with brand prompts shows Emma is firmly in the model's "mattress" category.
Unprompted recall on 15 high-volume discovery prompts, run 5 times each in pure recall mode (no web). Brands that surface here are baked into the model's training, not borrowed from live search.
| Discovery prompt | Volume | Appeared | Positions (5 runs) |
|---|---|---|---|
| What are the best mattress brands overall? | 1,300 | 0/5 | — |
| What are the top mattress brands people recommend? | 2,900 | 0/5 | — |
| Which mattress brands are most popular? | 2,900 | 0/5 | — |
| What mattress brands are worth buying? | 0 | 0/5 | — |
| What are the most recommended mattress brands? | 0 | 0/5 | — |
| What are the best-rated mattress brands? | 9,900 | 0/5 | — |
| Which mattress brands are best for comfort and support? | 0 | 0/5 | — |
| What are the best mattress brands for different sleep styles? | 0 | 0/5 | — |
| What mattress brands do experts recommend? | 0 | 0/5 | — |
| What are the leading mattress brands right now? | 20 | 0/5 | — |
| Which mattress brands have the best reviews? | 0 | 0/5 | — |
| What are the best mattress brands for a new bed? | 0 | 0/5 | — |
| What mattress brands are good for long-term use? | 10 | 0/5 | — |
| What are the most trusted mattress brands? | 10 | 0/5 | — |
| What are the best mattress brands to shop online? | 110 | 0/5 | — |
This report focuses on Mattress Brands because that is where Emma scores highest. The model also evaluates it against the industries below, with their own prompts and competitor sets. Click any industry for its full leaderboard.
Generated automatically from gaps and weaknesses in the analysis above, ranked by potential impact on the AI Visibility Score.
Your Authority is low across category queries. Users asking about your category do not see you. Priority: get listed in "best of" and "top N" articles for your category on domains with strong training-data crawl presence.
+10 to +25 on AuthorityThe model knows your brand when asked directly (LBA > 0) but never volunteers you in category queries. You are outside the model's go-to list. Co-mention density with established category leaders is the single biggest lever: get listed in "Top 10 X" articles alongside the brands the model currently names.
+10 to +30 on TOM over 12-18 monthsYour LBA is strong. Focus on maintaining authoritative coverage and ensuring new product launches get independent reviews within 12 months of release.
Maintain current LBAOther brands in the Mattress Brands industry, ranked by overall AI Visibility Score.
Every score on this page is reproducible. Below is exactly what we ran and how we computed each number.
(LBA × Authority × TOM)^(1/3). Geometric mean is used so that any single weak metric pulls the overall score down, rather than being masked by strength elsewhere.
quality × meta × stability × share × recognition × 100. Each sub-signal is on a 0-1 scale. Read the full LBA methodology →
Analysis run on April 23, 2026 at 1:21 AM
Click a prompt to expand its responses. 210 total responses across 72 prompts.