Overview Leaderboard Methodology
Industry Report

Vacation Rental Management Platforms

Software and service companies that help property owners and managers list, price, manage bookings, and handle operations for multiple short-term rental units.

Brands tracked: 35
Brands analyzed: 35
Last updated: 2026-04-23
Model: OpenAI GPT-5
Prompts: 271
Total responses: 1,392
Top Brand Overall?
Guesty
89/100

Highest overall AI Visibility Score in this industry.

LBA Leader?
Airbnb
86

Highest score on the LBA metric in this industry.

Authority Leader?
Guesty
100

Highest score on the Authority metric in this industry.

TOM Leader?
Guesty
100

Highest score on the TOM metric in this industry.

Guesty is the default answer in AI responses for Vacation Rental Management Platforms

When users ask ChatGPT, Claude, or Gemini about Vacation Rental Management Platforms, Guesty is the brand that surfaces first - unprompted, consistently, and usually at the top of any list the model generates. Hostaway is a close second, but the gap between them is meaningful. If you're competing in this space and you're not in the top handful, you're effectively invisible to AI-driven discovery.

Brand Leaderboard All 35 Vacation Rental Management Platforms brands ranked

Ranked by overall AI Visibility Score (smoothed geometric mean of LBA, Authority, and TOM with an LBA-based floor on Authority and TOM, see methodology). Click any brand for the full report.

# Brand LBA Authority TOM Overall
1
Guesty
guesty.com
 69
100
100
89
2
Hostaway
hostaway.com
 65
75
100
79
3
Lodgify
lodgify.com
 65
69
89
74
4
OwnerRez
ownerreservations.com
 64
62
84
69
5
Hospitable
hospitable.com
 74
22
42
41
6
Smoobu
smoobu.com
 59
17
35
33
7
Hostfully
hostfully.com
 61
21
15
28
8
Escapia
escapia.com
 47
12
26
25
9
PriceLabs
pricelabs.co
 78
8
20
25
10
Airbnb
airbnb.com
 86
9
9
21
11
Uplisting
uplisting.io
 53
5
25
21
12
Avantio
avantio.com
 57
6
19
20
13
iGMS
igms.com
 64
6
15
20
14
Streamline
streamlinehq.com
 41
10
16
20
15
Vrbo
vrbo.com
 74
7
7
18
16
Booking.com
booking.com
 71
7
7
17
17
Beyond
beyondpricing.com
 65
7
7
16
18
Rentals United
rentalsunited.com
 63
6
6
16
19
Wheelhouse
wheelhouse.com
 64
6
7
16
20
Beds24
beds24.com
 62
6
6
15
21
Vacasa
vacasa.com
 54
5
5
14
22
eviivo
eviivo.com
 50
5
5
13
23
Tokeet
tokeet.com
 50
5
5
13
24
Evolve
evolve.com
 45
4
4
11
25
Zeevou
zeevou.com
 41
4
4
11
26
LiveRez
liverez.com
 37
4
4
10
27
Octorate
octorate.com
 38
4
4
10
28
Hosthub
hosthub.com
 32
3
3
9
29
K
Kigo
kigo.com
 25
3
6
9
30
T
Track PMS
trackpms.com
 9
1
20
8
31
Ciirus
ciirus.com
 27
3
3
7
32
Host Tools
hosttools.com
 26
3
3
7
33
BookingAutomation
bookingautomation.com
 22
2
2
6
34
TRACK
trackhs.com
 0
0
25
4
35
FantasticStay
fantasticstay.com
 4
0
0
2

How is this calculated? Methodology

Every brand in this leaderboard is scored against the same set of 271 shared Vacation Rental Management Platforms prompts. The same prompts, same model, same iterations. So differences in scores reflect actual differences in AI visibility, not differences in measurement.

Overall AI Visibility Score
Smoothed geometric mean of LBA, Authority and TOM. Authority and TOM are floored at LBA × 0.1 before the geometric mean (the same floor used in the per-metric cards above, so brand cards and the composite tell the same story). Formula: composite = ((LBA + 5)(Authority + 5)(TOM + 5))^(1/3) - 5. The floor keeps brands the model clearly recognises but doesn't yet recommend from collapsing to zero, while a single genuinely weak metric still pulls the composite down. Full methodology.
Shared industry prompts
For Authority and TOM, all brands in the industry are scored against the same 271 category prompts (e.g. "best SEO tools for agencies"). This makes brand-to-brand comparisons valid - everyone faces identical inputs. LBA prompts are per-brand because they ask brand-specific questions.
Latent Brand Association (LBA)
5 brand probes + 1 control prompt, each run 5 times in recall mode (no web search). LBA = quality × meta × stability × share × recognition × 100. Read the full LBA methodology →
LLM Authority
50 organic category prompts (discovery, comparison, problem and transactional intents), each run once in recall mode and once in retrieval mode. Score = frequency × log-decayed prominence × intent weight, then 50/50 averaged across the two modes. Read the full Authority methodology →
Top of Mind (TOM)
15 high-volume discovery prompts (sourced from Keywords Everywhere search-volume data), each run 5 times in pure recall mode (no web). Score = frequency × (0.5 + 0.5 × log-prominence), volume-weighted. Read the full TOM methodology →