Overview Leaderboard Methodology
Industry Report

Third-Party Logistics Providers

Fulfillment and logistics companies that manage warehousing, inventory, order processing, and multi-channel distribution for retailers.

Brands tracked: 36
Brands analyzed: 36
Last updated: 2026-04-22
Model: OpenAI GPT-5
Prompts: 281
Total responses: 1,435
Top Brand Overall?
ShipBob
85/100

Highest overall AI Visibility Score in this industry.

LBA Leader?
UPS
98

Highest score on the LBA metric in this industry.

Authority Leader?
ShipBob
83

Highest score on the Authority metric in this industry.

TOM Leader?
ShipBob
100

Highest score on the TOM metric in this industry.

ShipBob is the default answer in AI responses for Third-Party Logistics Providers

When users ask ChatGPT, Claude, or Gemini about Third-Party Logistics Providers, ShipBob is the brand that surfaces first - unprompted, consistently, and usually at the top of any list the model generates. Red Stag Fulfillment is a close second, but the gap between them is meaningful. If you're competing in this space and you're not in the top handful, you're effectively invisible to AI-driven discovery.

Brand Leaderboard All 36 Third-Party Logistics Providers brands ranked

Ranked by overall AI Visibility Score (smoothed geometric mean of LBA, Authority, and TOM with an LBA-based floor on Authority and TOM, see methodology). Click any brand for the full report.

# Brand LBA Authority TOM Overall
1
ShipBob
shipbob.com
 74
83
100
85
2
Red Stag Fulfillment
redstagfulfillment.com
 55
37
68
52
3
ShipMonk
shipmonk.com
 62
43
54
52
4
Flexport
flexport.com
 76
22
55
46
5
DHL
dhl.com
 88
9
37
33
6
Amazon
amazon.com
 88
9
35
32
7
UPS
ups.com
 98
10
18
28
8
Ryder
ryder.com
 71
7
21
24
9
Deliverr
deliverr.com
 60
6
23
22
10
GXO Logistics
gxo.com
 63
6
21
22
11
Radial
radial.com
 69
7
16
22
12
Kuehne+Nagel
kuehne-nagel.com
 86
9
9
21
13
XPO Logistics
xpo.com
 64
6
14
19
14
DB Schenker
dbschenker.com
 76
8
8
18
15
GEODIS
geodis.com
 62
6
12
18
16
R
Rakuten Super Logistics
rakutensuperlogistics.com
 39
4
25
18
17
CEVA Logistics
cevalogistics.com
 70
7
7
17
18
ShipHero
shiphero.com
 67
7
7
17
19
Shopify Tax
shopify.com
 65
7
7
17
20
Flexe
flexe.com
 52
5
8
15
21
NFI
nfiindustries.com
 45
5
11
15
22
Stord
stord.com
 58
6
6
15
23
Bleckmann
bleckmann.com
 51
5
5
13
24
Flowspace
flow.space
 50
5
5
13
25
ID Logistics
id-logistics.com
 53
5
5
13
26
eFulfillment Service
efulfillmentservice.com
 35
4
7
11
27
James and James Fulfilment
ecommercefulfilment.com
 42
4
4
11
28
Barrett Distribution Centers
barrettdistribution.com
 40
4
4
10
29
Huboo
huboo.com
 39
4
4
10
30
Shipfusion
shipfusion.com
 40
4
4
10
31
Q
Quiet Platforms
quietplatforms.com
 33
3
3
9
32
ShipNetwork
shipnetwork.com
 35
3
3
9
33
Portless
portless.com
 29
3
3
8
34
Rakuten Fulfillment
rakuten.com
 28
3
3
8
35
Whiplash
whiplash.com
 23
2
6
8
36
Capacity
capacity.com
 10
1
1
3

How is this calculated? Methodology

Every brand in this leaderboard is scored against the same set of 281 shared Third-Party Logistics Providers prompts. The same prompts, same model, same iterations. So differences in scores reflect actual differences in AI visibility, not differences in measurement.

Overall AI Visibility Score
Smoothed geometric mean of LBA, Authority and TOM. Authority and TOM are floored at LBA × 0.1 before the geometric mean (the same floor used in the per-metric cards above, so brand cards and the composite tell the same story). Formula: composite = ((LBA + 5)(Authority + 5)(TOM + 5))^(1/3) - 5. The floor keeps brands the model clearly recognises but doesn't yet recommend from collapsing to zero, while a single genuinely weak metric still pulls the composite down. Full methodology.
Shared industry prompts
For Authority and TOM, all brands in the industry are scored against the same 281 category prompts (e.g. "best SEO tools for agencies"). This makes brand-to-brand comparisons valid - everyone faces identical inputs. LBA prompts are per-brand because they ask brand-specific questions.
Latent Brand Association (LBA)
5 brand probes + 1 control prompt, each run 5 times in recall mode (no web search). LBA = quality × meta × stability × share × recognition × 100. Read the full LBA methodology →
LLM Authority
50 organic category prompts (discovery, comparison, problem and transactional intents), each run once in recall mode and once in retrieval mode. Score = frequency × log-decayed prominence × intent weight, then 50/50 averaged across the two modes. Read the full Authority methodology →
Top of Mind (TOM)
15 high-volume discovery prompts (sourced from Keywords Everywhere search-volume data), each run 5 times in pure recall mode (no web). Score = frequency × (0.5 + 0.5 × log-prominence), volume-weighted. Read the full TOM methodology →