Overview Leaderboard Methodology
Industry Report

Specialty Meal Boxes

Curated subscription boxes focused on specific diets, cuisines, or premium ingredients, delivered periodically to consumers.

Brands tracked: 40
Brands analyzed: 40
Last updated: 2026-04-23
Model: OpenAI GPT-5
Prompts: 304
Total responses: 1,573
Top Brand Overall?
HelloFresh
68/100

Highest overall AI Visibility Score in this industry.

LBA Leader?
HelloFresh
84

Highest score on the LBA metric in this industry.

Authority Leader?
HelloFresh
43

Highest score on the Authority metric in this industry.

TOM Leader?
HelloFresh
84

Highest score on the TOM metric in this industry.

Specialty Meal Boxes has no dominant brand in AI responses

HelloFresh is the top-ranked brand here, but its overall score of 68 reflects a competitive field rather than a dominant player. AI assistants answer category questions about Specialty Meal Boxes with varied recommendations from query to query - users get a different set of suggestions each time. This is the kind of category where mid-tier brands still have room to move up.

Brand Leaderboard All 40 Specialty Meal Boxes brands ranked

Ranked by overall AI Visibility Score (smoothed geometric mean of LBA, Authority, and TOM with an LBA-based floor on Authority and TOM, see methodology). Click any brand for the full report.

# Brand LBA Authority TOM Overall
1
HelloFresh
hellofresh.com
 84
43
84
68
2
Green Chef
greenchef.com
 80
39
64
59
3
Blue Apron
blueapron.com
 73
26
66
51
4
Sunbasket
sunbasket.com
 83
23
66
51
5
Factor
factor75.com
 79
24
56
48
6
Home Chef
homechef.com
 78
22
61
48
7
Purple Carrot
purplecarrot.com
 66
23
45
41
8
EveryPlate
everyplate.com
 62
16
41
35
9
Gobble
gobble.com
 63
6
36
27
10
Marley Spoon
marleyspoon.com
 66
7
29
25
11
Dinnerly
dinnerly.com
 65
7
22
23
12
CookUnity
cookunity.com
 68
7
12
20
13
Trifecta
trifectanutrition.com
 73
7
11
20
14
BistroMD
bistromd.com
 67
7
13
19
15
Hungryroot
hungryroot.com
 77
8
8
19
16
ButcherBox
butcherbox.com
 73
7
7
18
17
Daily Harvest
daily-harvest.com
 73
7
7
18
18
Sakara Life
sakaralife.com
 72
7
7
18
19
F
Fresh N Lean
freshnlean.com
 68
7
7
17
20
Mindful Chef
mindfulchef.com
 70
7
7
17
21
Territory Foods
territoryfoods.com
 67
7
7
17
22
Crowd Cow
crowdcow.com
 65
6
6
16
23
SimplyCook
simplycook.com
 65
6
6
16
24
Wild Alaskan Company
wildalaskancompany.com
 64
6
6
16
25
Splendid Spoon
splendidspoon.com
 61
6
6
15
26
Carnivore Club
carnivoreclub.com
 56
6
6
14
27
Porter Road
porterroad.com
 56
6
6
14
28
Thistle
thistle.co
 58
6
6
14
29
ModifyHealth
modifyhealth.com
 41
4
9
13
30
Mosaic
mosaicfoods.com
 50
5
5
13
31
Rastelli's
rastellis.com
 51
5
5
13
32
allplants
allplants.com
 47
5
5
12
33
Good Chop
goodchop.com
 44
4
4
11
34
Fulton Fish Market
fultonfishmarket.com
 40
4
4
10
35
Sizzlefish
sizzlefish.com
 39
4
4
10
36
The Cumin Club
thecuminclub.com
 39
4
4
10
37
Grubby
grubby.co.uk
 35
3
3
9
38
Takeout Kit
takeoutkit.com
 30
3
3
8
39
Sea to Table
seatotable.com
 24
2
2
7
40
Global Belly
globalbelly.com
 0
0
0
0

How is this calculated? Methodology

Every brand in this leaderboard is scored against the same set of 304 shared Specialty Meal Boxes prompts. The same prompts, same model, same iterations. So differences in scores reflect actual differences in AI visibility, not differences in measurement.

Overall AI Visibility Score
Smoothed geometric mean of LBA, Authority and TOM. Authority and TOM are floored at LBA × 0.1 before the geometric mean (the same floor used in the per-metric cards above, so brand cards and the composite tell the same story). Formula: composite = ((LBA + 5)(Authority + 5)(TOM + 5))^(1/3) - 5. The floor keeps brands the model clearly recognises but doesn't yet recommend from collapsing to zero, while a single genuinely weak metric still pulls the composite down. Full methodology.
Shared industry prompts
For Authority and TOM, all brands in the industry are scored against the same 304 category prompts (e.g. "best SEO tools for agencies"). This makes brand-to-brand comparisons valid - everyone faces identical inputs. LBA prompts are per-brand because they ask brand-specific questions.
Latent Brand Association (LBA)
5 brand probes + 1 control prompt, each run 5 times in recall mode (no web search). LBA = quality × meta × stability × share × recognition × 100. Read the full LBA methodology →
LLM Authority
50 organic category prompts (discovery, comparison, problem and transactional intents), each run once in recall mode and once in retrieval mode. Score = frequency × log-decayed prominence × intent weight, then 50/50 averaged across the two modes. Read the full Authority methodology →
Top of Mind (TOM)
15 high-volume discovery prompts (sourced from Keywords Everywhere search-volume data), each run 5 times in pure recall mode (no web). Score = frequency × (0.5 + 0.5 × log-prominence), volume-weighted. Read the full TOM methodology →