Overview Leaderboard Methodology
Industry Report

Project Management Software

Team collaboration and project tracking platforms.

Brands tracked: 34
Brands analyzed: 34
Last updated: 2026-04-22
Model: OpenAI GPT-5
Prompts: 269
Total responses: 1,365
Top Brand Overall?
Asana
91/100

Highest overall AI Visibility Score in this industry.

LBA Leader?
Microsoft
90

Highest score on the LBA metric.

Authority Leader?
Asana
86

Highest score on the Authority metric.

TOM Leader?
Asana
100

Highest score on the TOM metric.

Asana is the default answer in AI responses for Project Management Software

When users ask ChatGPT, Claude, or Gemini about Project Management Software, Asana is the brand that surfaces first - unprompted, consistently, and usually at the top of any list the model generates. Trello is a close second, but the gap between them is meaningful. If you're competing in this space and you're not in the top handful, you're effectively invisible to AI-driven discovery.

Brand Leaderboard All 34 Project Management Software brands ranked

Ranked by overall AI Visibility Score (geometric mean of LBA, Authority, and TOM). Click any brand for the full report.

# Brand LBA Authority TOM Overall
1
Asana
asana.com
 87
86
100
91
2
Trello
trello.com
 82
73
82
79
3
ClickUp
clickup.com
 82
56
91
75
4
Notion
notion.so
 75
38
80
61
5
Smartsheet
smartsheet.com
 80
12
37
33
6
Wrike
wrike.com
 76
6
52
28
7
Microsoft
microsoft.com
 90
9
21
26
8
Basecamp
basecamp.com
 77
0
29
3
9
Airtable
airtable.com
 78
0
0
2
10
Linear
linear.app
 82
0
15
2
11
Teamwork
teamwork.com
 72
0
12
2
12
Nifty
niftymarketing.com
 52
0
2
1
13
Slack
slack.com
 79
0
2
1
14
Atlassian
atlassian.com
 85
0
0
0
15
Avaza
avaza.com
 53
0
0
0
16
Backlog
nulab.com
 74
0
0
0
17
Celoxis
celoxis.com
 57
0
0
0
18
Coda
coda.io
 73
0
0
0
19
Freedcamp
freedcamp.com
 59
0
0
0
20
GanttPRO
ganttpro.com
 61
0
0
0
21
Hive
hive.com
 64
0
0
0
22
LiquidPlanner
liquidplanner.com
 65
0
0
0
23
MeisterTask
meistertask.com
 70
0
0
0
24
Monday CRM
monday.com
 78
0
0
0
25
OpenProject
openproject.org
 70
0
0
0
26
Paymo
paymoapp.com
 60
0
0
0
27
ProofHub
proofhub.com
 60
0
0
0
28
Quire
quire.io
 50
0
0
0
29
Redbooth
redbooth.com
 41
0
0
0
30
Scoro
scoro.com
 72
0
0
0
31
Taiga
taiga.io
 66
0
0
0
32
Todoist
todoist.com
 90
0
0
0
33
Workfront
workfront.com
 76
0
0
0
34
Zoho
zoho.com
 73
0
0
0

How is this calculated? Methodology

Every brand in this leaderboard is scored against the same set of 269 shared Project Management Software prompts. The same prompts, same model, same iterations. So differences in scores reflect actual differences in AI visibility, not differences in measurement.

Overall AI Visibility Score
Geometric mean of LBA, Authority and TOM: (LBA × Authority × TOM)^(1/3). Geometric mean is used so that any single weak metric pulls the overall score down, rather than being masked by strength elsewhere.
Shared industry prompts
For Authority and TOM, all brands in the industry are scored against the same 269 category prompts (e.g. "best SEO tools for agencies"). This makes brand-to-brand comparisons valid - everyone faces identical inputs. LBA prompts are per-brand because they ask brand-specific questions.
Latent Brand Association (LBA)
5 brand probes + 1 control prompt, each run 5 times in recall mode (no web search). LBA = quality × meta × stability × share × recognition × 100. Read the full LBA methodology →
LLM Authority
50 organic category prompts (discovery, comparison, problem and transactional intents), each run once in recall mode and once in retrieval mode. Score = frequency × log-decayed prominence × intent weight, then 50/50 averaged across the two modes. Read the full Authority methodology →
Top of Mind (TOM)
15 high-volume discovery prompts (sourced from Keywords Everywhere search-volume data), each run 5 times in pure recall mode (no web). Score = frequency × (0.5 + 0.5 × log-prominence), volume-weighted. Read the full TOM methodology →