Industry Report

Project Communication Tools

Solutions focused on integrating task/project management with team messaging and updates to keep project stakeholders aligned.

Brands tracked: 41

Brands analyzed: 41

Last updated: 2026-04-22

Model: OpenAI GPT-5

Prompts: 311

Total responses: 1,610

Top Brand Overall?

Slack

94/100

Highest overall AI Visibility Score in this industry.

LBA Leader?

Microsoft

Highest score on the LBA metric.

Authority Leader?

Slack

Highest score on the Authority metric.

TOM Leader?

Slack

100

Highest score on the TOM metric.

Slack is the default answer in AI responses for Project Communication Tools

When users ask ChatGPT, Claude, or Gemini about Project Communication Tools, Slack is the brand that surfaces first - unprompted, consistently, and usually at the top of any list the model generates. Microsoft is a close second, but the gap between them is meaningful. If you're competing in this space and you're not in the top handful, you're effectively invisible to AI-driven discovery.

#	Brand	LBA	Authority	TOM	Overall
1	Slack slack.com	85	99	100	94
2	Microsoft microsoft.com	94	59	91	80
3	Asana asana.com	90	65	83	79
4	ClickUp clickup.com	79	45	63	61
5	Notion notion.so	86	38	66	60
6	Google google.com	86	13	53	39
7	Trello trello.com	82	16	29	33
8	Basecamp basecamp.com	83	14	29	32
9	Zoom zoom.us	92	4	59	27
10	Loom loom.com	88	6	22	23
11	Discord discord.com	79	2	6	11
12	Wrike wrike.com	77	0	9	3
13	Miro miro.com	86	0	17	2
14	Smartsheet smartsheet.com	82	0	4	2
15	Atlassian atlassian.com	86	0	1	1
16	Flock flock.com	56	0	1	1
17	ProofHub proofhub.com	63	0	1	1
18	Teamwork teamwork.com	73	0	1	1
19	Avaza avaza.com	48	0	0	0
20	Backlog nulab.com	72	0	0	0
21	Bitrix24 bitrix24.com	68	0	0	0
22	Breeze breeze.pm	20	0	0	0
23	Chanty chanty.com	48	0	0	0
24	Flowlu flowlu.com	50	0	0	0
25	Freedcamp freedcamp.com	52	0	0	0
26	Hibox hibox.co	18	0	0	0
27	Hive hive.com	64	0	0	0
28	Kantata kantata.com	48	0	0	0
29	Monday CRM monday.com	73	0	0	0
30	Nifty niftymarketing.com	59	0	0	0
31	Paymo paymoapp.com	58	0	0	0
32	Plutio plutio.com	47	0	0	0
33	Podio podio.com	66	0	0	0
34	Project.co project.co	32	0	0	0
35	Redbooth redbooth.com	40	0	0	0
36	Ryver ryver.com	43	0	0	0
37	Samepage samepage.io	32	0	0	0
38	Scoro scoro.com	66	0	0	0
39	Taskworld taskworld.com	42	0	0	0
40	Workzone workzone.com	35	0	0	0
41	Zoho zoho.com	77	0	0	0

Overall AI Visibility Score

Geometric mean of LBA, Authority and TOM: (LBA × Authority × TOM)^(1/3). Geometric mean is used so that any single weak metric pulls the overall score down, rather than being masked by strength elsewhere.

Shared industry prompts

For Authority and TOM, all brands in the industry are scored against the same 311 category prompts (e.g. "best SEO tools for agencies"). This makes brand-to-brand comparisons valid - everyone faces identical inputs. LBA prompts are per-brand because they ask brand-specific questions.

Latent Brand Association (LBA)

5 brand probes + 1 control prompt, each run 5 times in recall mode (no web search). LBA = quality × meta × stability × share × recognition × 100. Read the full LBA methodology →

LLM Authority

50 organic category prompts (discovery, comparison, problem and transactional intents), each run once in recall mode and once in retrieval mode. Score = frequency × log-decayed prominence × intent weight, then 50/50 averaged across the two modes. Read the full Authority methodology →

Top of Mind (TOM)

15 high-volume discovery prompts (sourced from Keywords Everywhere search-volume data), each run 5 times in pure recall mode (no web). Score = frequency × (0.5 + 0.5 × log-prominence), volume-weighted. Read the full TOM methodology →

Project Communication Tools

Slack is the default answer in AI responses for Project Communication Tools

Brand Leaderboard All 41 Project Communication Tools brands ranked

How is this calculated? Methodology

Want to see your brand in this leaderboard?