Overview Leaderboard Methodology
Industry Report

Professional NLEs

Full-featured non-linear editing systems used by filmmakers, broadcast professionals, and high-end content creators for advanced timeline editing and color workflows.

Brands tracked: 31
Brands analyzed: 31
Last updated: 2026-04-22
Model: OpenAI GPT-5
Prompts: 251
Total responses: 1,260
Top Brand Overall?
DaVinci Resolve
96/100

Highest overall AI Visibility Score in this industry.

LBA Leader?
DaVinci Resolve
98

Highest score on the LBA metric.

Authority Leader?
DaVinci Resolve
99

Highest score on the Authority metric.

TOM Leader?
Adobe
100

Highest score on the TOM metric.

DaVinci Resolve is the default answer in AI responses for Professional NLEs

DaVinci Resolve and Adobe together dominate AI responses for Professional NLEs. Both brands consistently surface unprompted, with the model treating them as the default answers for most category queries. Brands outside the top two face a structural disadvantage: users are usually given these two before the model even considers alternatives.

Brand Leaderboard All 31 Professional NLEs brands ranked

Ranked by overall AI Visibility Score (geometric mean of LBA, Authority, and TOM). Click any brand for the full report.

# Brand LBA Authority TOM Overall
1
DaVinci Resolve
blackmagicdesign.com
 98
99
90
96
2
Adobe
adobe.com
 92
91
100
94
3
Media Composer
avid.com
 97
51
96
78
4
Apple
apple.com
 80
2
29
17
5
VEGAS Pro
vegascreativesoftware.com
 73
6
3
12
6
PowerDirector
cyberlink.com
 78
0
1
3
7
EDIUS
grassvalley.com
 67
0
18
2
8
Lightworks
lwks.com
 58
0
8
2
9
Flame
autodesk.com
 42
0
1
1
10
Frame.io
frame.io
 87
0
1
1
11
AJA Edit
aja.com
 14
0
0
0
12
Blackbird
blackbird.video
 34
0
0
0
13
Casablanca
macrosystem.de
 41
0
0
0
14
Cinelerra
cinelerra-gg.org
 45
0
0
0
15
Filmora
wondershare.com
 73
0
0
0
16
HitFilm
fxhome.com
 61
0
0
0
17
Kdenlive
kdenlive.org
 74
0
0
0
18
LumaFusion
luma-touch.com
 79
0
0
0
19
M
Media 100
media100.com
 46
0
0
0
20
Mistika
sgo.es
 42
0
0
0
21
Nuke Studio
foundry.com
 73
0
0
0
22
Olive
olivevideoeditor.org
 31
0
0
0
23
OpenShot
openshot.org
 62
0
0
0
24
Pinnacle Studio
pinnaclesys.com
 64
0
0
0
25
Q
Quantel Pablo
quantel.com
 50
0
0
0
26
Scratch
assimilateinc.com
 62
0
0
0
27
Shotcut
shotcut.org
 76
0
0
0
28
SpeedEDIT
newtek.com
 35
0
0
0
29
Video Pro X
magix.com
 15
0
0
0
30
VideoStudio
videostudiopro.com
 59
0
0
0
31
VSDC
videosoftdev.com
 53
0
0
0

How is this calculated? Methodology

Every brand in this leaderboard is scored against the same set of 251 shared Professional NLEs prompts. The same prompts, same model, same iterations. So differences in scores reflect actual differences in AI visibility, not differences in measurement.

Overall AI Visibility Score
Geometric mean of LBA, Authority and TOM: (LBA × Authority × TOM)^(1/3). Geometric mean is used so that any single weak metric pulls the overall score down, rather than being masked by strength elsewhere.
Shared industry prompts
For Authority and TOM, all brands in the industry are scored against the same 251 category prompts (e.g. "best SEO tools for agencies"). This makes brand-to-brand comparisons valid - everyone faces identical inputs. LBA prompts are per-brand because they ask brand-specific questions.
Latent Brand Association (LBA)
5 brand probes + 1 control prompt, each run 5 times in recall mode (no web search). LBA = quality × meta × stability × share × recognition × 100. Read the full LBA methodology →
LLM Authority
50 organic category prompts (discovery, comparison, problem and transactional intents), each run once in recall mode and once in retrieval mode. Score = frequency × log-decayed prominence × intent weight, then 50/50 averaged across the two modes. Read the full Authority methodology →
Top of Mind (TOM)
15 high-volume discovery prompts (sourced from Keywords Everywhere search-volume data), each run 5 times in pure recall mode (no web). Score = frequency × (0.5 + 0.5 × log-prominence), volume-weighted. Read the full TOM methodology →