Overview Leaderboard Methodology
Industry Report

Online Therapy Platforms

Digital services that connect users with licensed therapists for video, chat, or phone counseling and ongoing mental-health treatment plans.

Brands tracked: 36
Brands analyzed: 36
Last updated: 2026-04-23
Model: OpenAI GPT-5
Prompts: 281
Total responses: 1,435
Top Brand Overall?
Talkspace
92/100

Highest overall AI Visibility Score in this industry.

LBA Leader?
Psychology Today
79

Highest score on the LBA metric in this industry.

Authority Leader?
Talkspace
100

Highest score on the Authority metric in this industry.

TOM Leader?
Talkspace
100

Highest score on the TOM metric in this industry.

Talkspace is the default answer in AI responses for Online Therapy Platforms

When users ask ChatGPT, Claude, or Gemini about Online Therapy Platforms, Talkspace is the brand that surfaces first - unprompted, consistently, and usually at the top of any list the model generates. BetterHelp is a close second, but the gap between them is meaningful. If you're competing in this space and you're not in the top handful, you're effectively invisible to AI-driven discovery.

Brand Leaderboard All 36 Online Therapy Platforms brands ranked

Ranked by overall AI Visibility Score (smoothed geometric mean of LBA, Authority, and TOM with an LBA-based floor on Authority and TOM, see methodology). Click any brand for the full report.

# Brand LBA Authority TOM Overall
1
Talkspace
talkspace.com
 77
100
100
92
2
BetterHelp
betterhelp.com
 74
74
100
82
3
Amwell
amwell.com
 64
23
79
50
4
Brightside
brightsidehealth.com
 51
15
50
34
5
MDLIVE
mdlive.com
 62
6
39
27
6
Grow Therapy
growtherapy.com
 50
7
41
26
7
Headway
headway.co
 52
10
29
26
8
Teladoc Health
teladochealth.com
 70
7
27
26
9
Cerebral
cerebral.com
 59
6
33
25
10
7 Cups
7cups.com
 65
16
8
22
11
Brightside Health
brightside.com
 58
6
23
22
12
Thriveworks
thriveworks.com
 63
6
19
21
13
Psychology Today
psychologytoday.com
 79
8
8
19
14
Doctor On Demand
doctorondemand.com
 69
7
8
17
15
Lyra Health
lyrahealth.com
 70
7
7
17
16
Open Path Collective
openpathcollective.org
 67
7
7
17
17
Regain
regain.us
 50
13
6
17
18
Spring Health
springhealth.com
 66
7
7
16
19
Alma
helloalma.com
 57
6
7
15
20
Calmerry
calmerry.com
 43
4
13
15
21
Charlie Health
charliehealth.com
 59
6
6
15
22
NOCD
nocd.com
 62
6
6
15
23
Online-Therapy.com
online-therapy.com
 62
6
6
15
24
Little Otter
littleotterhealth.com
 56
6
6
14
25
SonderMind
sondermind.com
 57
6
6
14
26
Teen Counseling
teencounseling.com
 58
6
6
14
27
Two Chairs
twochairs.com
 52
5
5
13
28
Faithful Counseling
faithfulcounseling.com
 48
5
5
12
29
Unobravo
unobravo.com
 47
5
5
12
30
Pride Counseling
pridecounseling.com
 42
4
4
11
31
Rula
rula.com
 43
4
4
11
32
iPrevail
iprevail.com
 38
4
4
10
33
Octave
findoctave.com
 28
3
4
8
34
Wellnite
wellnite.com
 24
2
2
7
35
Monument
monument.com
 21
2
2
6
36
MyWellbeing
mywellbeing.com
 17
2
2
5

How is this calculated? Methodology

Every brand in this leaderboard is scored against the same set of 281 shared Online Therapy Platforms prompts. The same prompts, same model, same iterations. So differences in scores reflect actual differences in AI visibility, not differences in measurement.

Overall AI Visibility Score
Smoothed geometric mean of LBA, Authority and TOM. Authority and TOM are floored at LBA × 0.1 before the geometric mean (the same floor used in the per-metric cards above, so brand cards and the composite tell the same story). Formula: composite = ((LBA + 5)(Authority + 5)(TOM + 5))^(1/3) - 5. The floor keeps brands the model clearly recognises but doesn't yet recommend from collapsing to zero, while a single genuinely weak metric still pulls the composite down. Full methodology.
Shared industry prompts
For Authority and TOM, all brands in the industry are scored against the same 281 category prompts (e.g. "best SEO tools for agencies"). This makes brand-to-brand comparisons valid - everyone faces identical inputs. LBA prompts are per-brand because they ask brand-specific questions.
Latent Brand Association (LBA)
5 brand probes + 1 control prompt, each run 5 times in recall mode (no web search). LBA = quality × meta × stability × share × recognition × 100. Read the full LBA methodology →
LLM Authority
50 organic category prompts (discovery, comparison, problem and transactional intents), each run once in recall mode and once in retrieval mode. Score = frequency × log-decayed prominence × intent weight, then 50/50 averaged across the two modes. Read the full Authority methodology →
Top of Mind (TOM)
15 high-volume discovery prompts (sourced from Keywords Everywhere search-volume data), each run 5 times in pure recall mode (no web). Score = frequency × (0.5 + 0.5 × log-prominence), volume-weighted. Read the full TOM methodology →