Specialized listing sites and broker networks that showcase high-end and prestige residential properties with premium marketing features.
JamesEdition is the most consistently-surfaced brand when users ask AI assistants about Luxury Real Estate Portals, but not to the point of monopolising the conversation. Luxury Portfolio International and a handful of others appear regularly, giving users a reasonable set of alternatives to compare. The top of this leaderboard is where most of the AI-driven traffic will go.
Ranked by overall AI Visibility Score (smoothed geometric mean of LBA, Authority, and TOM with an LBA-based floor on Authority and TOM, see methodology). Click any brand for the full report.
| # | Brand | LBA | Authority | TOM | Overall |
|---|---|---|---|---|---|
| 1 |
JamesEdition
jamesedition.com
|
67 | 66 | 80 | 71 |
| 2 |
Luxury Portfolio International
luxuryportfolio.com
|
64 | 34 | 45 | 47 |
| 3 |
Zillow
zillow.com
|
81 | 19 | 55 | 45 |
| 4 |
Coldwell Banker Global Luxury
coldwellbankerluxury.com
|
69 | 13 | 68 | 41 |
| 5 |
Mansion
mansion.com
|
15 | 44 | 63 | 36 |
| 6 |
Knight Frank
knightfrank.com
|
77 | 11 | 44 | 35 |
| 7 |
Compass
getcompass.ai
|
75 | 12 | 31 | 31 |
| 8 |
Realtor.com
realtor.com
|
72 | 7 | 45 | 31 |
| 9 |
Savills
savills.com
|
80 | 8 | 30 | 29 |
| 10 |
Redfin
redfin.com
|
71 | 7 | 32 | 27 |
| 11 |
The Agency
theagencyre.com
|
57 | 6 | 45 | 27 |
| 12 |
Douglas Elliman
elliman.com
|
72 | 7 | 27 | 26 |
| 13 |
Sotheby's International Realty
sothebysrealty.com
|
94 | 9 | 9 | 22 |
| 14 |
Engel & Völkers
engelvoelkers.com
|
82 | 8 | 8 | 20 |
| 15 |
Christie's International Real Estate
christiesrealestate.com
|
79 | 8 | 8 | 19 |
| 16 |
BARNES
barnes-international.com
|
66 | 7 | 7 | 16 |
| 17 |
Beauchamp Estates
beauchamp.com
|
62 | 6 | 6 | 15 |
| 18 |
Forbes Global Properties
forbesglobalproperties.com
|
54 | 7 | 5 | 15 |
| 19 |
Luxury Presence
luxurypresence.com
|
59 | 6 | 6 | 15 |
| 20 |
LuxuryEstate.com
luxuryestate.com
|
41 | 5 | 13 | 15 |
| 21 |
PrimeLocation
primelocation.com
|
51 | 5 | 5 | 13 |
| 22 |
Belles Demeures
bellesdemeures.com
|
46 | 5 | 5 | 12 |
| 23 |
R
Rightmove Overseas
rightmoveoverseas.co.uk
|
47 | 5 | 5 | 12 |
| 24 |
Juwai
juwai.com
|
43 | 4 | 4 | 11 |
| 25 |
duPont REGISTRY Homes
dupontregistry.com
|
39 | 4 | 4 | 10 |
| 26 |
Properstar
properstar.com
|
24 | 2 | 11 | 10 |
| 27 |
John Taylor
john-taylor.com
|
34 | 3 | 3 | 9 |
| 28 |
Unique Homes
uniquehomes.com
|
35 | 3 | 3 | 9 |
| 29 |
Mansion Global Rentals
mansionglobal.com
|
26 | 3 | 3 | 7 |
| 30 |
P
Polo Properties
poloproperties.com
|
27 | 3 | 3 | 7 |
| 31 |
SuperYacht Times Properties
superyachttimes.com
|
19 | 2 | 2 | 6 |
| 32 |
Abode2
abode2.com
|
17 | 2 | 2 | 5 |
| 33 |
ListGlobally
listglobally.com
|
13 | 1 | 1 | 4 |
| 34 |
LuxuryHomes.com
luxuryhomes.com
|
15 | 1 | 1 | 4 |
| 35 |
Prestige MLS
prestigemls.com
|
5 | 0 | 0 | 2 |
| 36 |
H
Hautes Résidences
hautes-residences.com
|
3 | 0 | 0 | 1 |
Every brand in this leaderboard is scored against the same set of 281 shared Luxury Real Estate Portals prompts. The same prompts, same model, same iterations. So differences in scores reflect actual differences in AI visibility, not differences in measurement.
composite = ((LBA + 5)(Authority + 5)(TOM + 5))^(1/3) - 5. The floor keeps brands the model clearly recognises but doesn't yet recommend from collapsing to zero, while a single genuinely weak metric still pulls the composite down. Full methodology.
quality × meta × stability × share × recognition × 100. Read the full LBA methodology →