Beard Care Products
Oils, balms, conditioners, and grooming kits formulated to soften, style, and maintain facial hair and skin beneath the beard.
Honest Amish leads the Beard Care Products category in AI responses
Honest Amish is the most consistently-surfaced brand when users ask AI assistants about Beard Care Products, but not to the point of monopolising the conversation. Cremo and a handful of others appear regularly, giving users a reasonable set of alternatives to compare. The top of this leaderboard is where most of the AI-driven traffic will go.
Brand Leaderboard All 40 Beard Care Products brands ranked
Ranked by overall AI Visibility Score (geometric mean of LBA, Authority, and TOM). Click any brand for the full report.
| # | Brand | LBA | Authority | TOM | Overall |
|---|---|---|---|---|---|
| 1 |
 Honest Amish
honestamish.com
|
69 | 69 | 100 | 78 |
| 2 |
C
Cremo
cremo.com
|
64 | 35 | 82 | 57 |
| 3 |
 Beardbrand
beardbrand.com
|
72 | 30 | 47 | 47 |
| 4 |
 Jack Black
jackblack.com
|
79 | 20 | 58 | 45 |
| 5 |
 Scotch Porter
scotchporter.com
|
72 | 20 | 61 | 44 |
| 6 |
V
Viking Revolution
vikingrevolution.com
|
53 | 15 | 30 | 29 |
| 7 |
 Every Man Jack
everymanjack.com
|
64 | 8 | 26 | 24 |
| 8 |
 Mountaineer Brand
mountaineerbrand.com
|
47 | 6 | 32 | 21 |
| 9 |
 SheaMoisture
sheamoisture.com
|
75 | 4 | 29 | 20 |
| 10 |
 Kent
kentbrushes.com
|
56 | 3 | 34 | 19 |
| 11 |
 The Beard Club
thebeardclub.com
|
59 | 6 | 19 | 19 |
| 12 |
B
Baxter of California
baxterofcalifornia.com
|
73 | 3 | 7 | 11 |
| 13 |
 Philips Norelco
philips.com
|
84 | 0 | 23 | 8 |
| 14 |
 Proraso
proraso.com
|
89 | 1 | 2 | 6 |
| 15 |
 Wahl
wahl.com
|
73 | 0 | 22 | 3 |
| 16 |
 Badass Beard Care
badassbeardcare.com
|
42 | 0 | 13 | 2 |
| 17 |
 Bossman
bossmanbrand.com
|
58 | 0 | 16 | 2 |
| 18 |
 Live Bearded
livebearded.com
|
59 | 0 | 8 | 2 |
| 19 |
 Professor Fuzzworthy
professorfuzzworthy.com.au
|
33 | 0 | 12 | 2 |
| 20 |
 The Beard Struggle
thebeardstruggle.com
|
61 | 0 | 9 | 2 |
| 21 |
 Wild Willies
wild-willies.com
|
35 | 0 | 10 | 2 |
| 22 |
 Billy Jealousy
billyjealousy.com
|
54 | 0 | 2 | 1 |
| 23 |
 Detroit Grooming
detroitgrooming.com
|
48 | 0 | 1 | 1 |
| 24 |
G
Grave Before Shave
gravebeforeshave.com
|
57 | 0 | 2 | 1 |
| 25 |
 Leven Rose
levenrose.com
|
43 | 0 | 6 | 1 |
| 26 |
 Seven Potions
sevenpotions.com
|
54 | 0 | 1 | 1 |
| 27 |
 Zeus
zeusbeard.com
|
27 | 0 | 1 | 1 |
| 28 |
 ZilberHaar
zilberhaar.com
|
0 | 4 | 17 | 1 |
| 29 |
 Artius Man
artiusman.com
|
10 | 0 | 0 | 0 |
| 30 |
 Beard Guyz
beardguyz.com
|
31 | 0 | 0 | 0 |
| 31 |
 Beard Octane
beardoctane.com
|
41 | 0 | 0 | 0 |
| 32 |
 Beardilizer
beardilizer.com
|
23 | 0 | 0 | 0 |
| 33 |
 Captain Fawcett
captainfawcett.com
|
71 | 0 | 0 | 0 |
| 34 |
 Hawkins & Brimble
hawkinsandbrimble.co.uk
|
63 | 0 | 0 | 0 |
| 35 |
L
Luxurious Bastard
luxuriousbastardco.com
|
6 | 0 | 0 | 0 |
| 36 |
 Mad Viking Beard
madvikingbeard.com
|
32 | 0 | 0 | 0 |
| 37 |
 Maestro's Classic
maestrosclassic.com
|
7 | 0 | 0 | 0 |
| 38 |
 Mr Bear Family
mrbearfamily.com
|
53 | 0 | 0 | 0 |
| 39 |
 Percy Nobleman
percynobleman.com
|
55 | 0 | 0 | 0 |
| 40 |
 The Bearded Bastard
thebeardedbastard.com
|
29 | 0 | 0 | 0 |
How is this calculated? Methodology
Every brand in this leaderboard is scored against the same set of 305 shared Beard Care Products prompts. The same prompts, same model, same iterations. So differences in scores reflect actual differences in AI visibility, not differences in measurement.
Overall AI Visibility Score
(LBA × Authority × TOM)^(1/3). Geometric mean is used so that any single weak metric pulls the overall score down, rather than being masked by strength elsewhere.
Shared industry prompts
Latent Brand Association (LBA)
quality × meta × stability × share × recognition × 100. Read the full LBA methodology →