Geometric mean of LBA, Authority and TOM. Penalises any single weak metric.
What the model believes about Lay's without web search.
Frequency × prominence across organic category prompts.
Measures what GPT-5 believes about Lay's from training alone, before any web search. We probe the model 5 times across 5 different angles and score 5 sub-signals.
High overlap with brand prompts shows Lay's is firmly in the model's "potato chip" category.
Unprompted recall on 15 high-volume discovery prompts, run 5 times each in pure recall mode (no web). Brands that surface here are baked into the model's training, not borrowed from live search.
| Discovery prompt | Volume | Appeared | Positions (5 runs) |
|---|---|---|---|
| What are the best potato chip brands? | 390 | 0/5 | — |
| What are the most popular potato chip brands? | 50 | 0/5 | — |
| What potato chip brands are worth trying? | 0 | 1/5 | 4 |
| What are the top-rated potato chip brands? | 0 | 0/5 | — |
| Which potato chip brands are the best? | 390 | 1/5 | 3 |
| What are the most recommended potato chip brands? | 0 | 0/5 | — |
| Which potato chip brands have the best flavors? | 0 | 0/5 | — |
| What are the classic potato chip brands everyone knows? | 0 | 0/5 | — |
| What are the healthiest potato chip brands? | 10 | 3/5 | 5, 6, 4 |
| What are the best premium potato chip brands? | 0 | 0/5 | — |
| What potato chip brands are best for parties? | 0 | 0/5 | — |
| What are the best kettle potato chip brands? | 40 | 0/5 | — |
| What are the best sour cream and onion potato chip brands? | 0 | 0/5 | — |
| What are the best lightly salted potato chip brands? | 0 | 0/5 | — |
| What are the best potato chip brands for snacking? | 390 | 1/5 | 2 |
Generated automatically from gaps and weaknesses in the analysis above, ranked by potential impact on the AI Visibility Score.
Your Authority is low across category queries. Users asking about your category do not see you. Priority: get listed in "best of" and "top N" articles for your category on domains with strong training-data crawl presence.
+10 to +25 on AuthorityRetrieval (31) beats recall (21). Current web knows you, but training data lags. Focus on category-phrase density in authoritative sources so future training cycles pick you up.
+5 to +15 on Authority recallYour TOM is solid on specialty queries but weaker on broad category questions. Seed content that frames your brand in the exact phrasing users use in broad queries, not just your specialty sub-category.
+5 to +15 on TOMYour LBA is strong. Focus on maintaining authoritative coverage and ensuring new product launches get independent reviews within 12 months of release.
Maintain current LBAOther brands in the Potato Chips industry, ranked by overall AI Visibility Score.
Every score on this page is reproducible. Below is exactly what we ran and how we computed each number.
(LBA × Authority × TOM)^(1/3). Geometric mean is used so that any single weak metric pulls the overall score down, rather than being masked by strength elsewhere.
quality × meta × stability × share × recognition × 100. Each sub-signal is on a 0-1 scale. Read the full LBA methodology →
Analysis run on April 23, 2026 at 1:02 AM
Click a prompt to expand its responses. 210 total responses across 72 prompts.