Geometric mean of LBA, Authority and TOM. Penalises any single weak metric.
What the model believes about IRS Free File without web search.
Frequency × prominence across organic category prompts.
Measures what GPT-5 believes about IRS Free File from training alone, before any web search. We probe the model 5 times across 5 different angles and score 5 sub-signals.
High overlap with brand prompts shows IRS Free File is firmly in the model's "tax preparation software" category.
Unprompted recall on 15 high-volume discovery prompts, run 5 times each in pure recall mode (no web). Brands that surface here are baked into the model's training, not borrowed from live search.
| Discovery prompt | Volume | Appeared | Positions (5 runs) |
|---|---|---|---|
| What are the best tax preparation software options for individuals? | 0 | 4/5 | 7, 7, 7, 6 |
| What are the top tax preparation software brands for filing taxes online? | 40 | 0/5 | — |
| What tax preparation software do most people recommend? | 90 | 0/5 | — |
| Which tax preparation software is best for easy e-filing? | 30 | 0/5 | — |
| What is the most recommended tax filing software for small business owners? | 1,300 | 0/5 | — |
| What are the best online tax preparation tools? | 10 | 0/5 | — |
| Which tax software is easiest for beginners to use? | 0 | 0/5 | — |
| What are the most popular tax software options this year? | 0 | 0/5 | — |
| What is the best software for doing your taxes at home? | 170 | 0/5 | — |
| What tax preparation software is best for simple returns? | 0 | 0/5 | — |
| Which tax software brands are worth considering? | 0 | 0/5 | — |
| What are the best tax software choices for filing federal and state returns? | 40 | 1/5 | 5 |
| What tax preparation software is best for self-employed people? | 480 | 0/5 | — |
| What are the top-rated tax preparation programs? | 110 | 0/5 | — |
| Which tax software is best for a fast tax return process? | 0 | 0/5 | — |
Generated automatically from gaps and weaknesses in the analysis above, ranked by potential impact on the AI Visibility Score.
Your Authority is low across category queries. Users asking about your category do not see you. Priority: get listed in "best of" and "top N" articles for your category on domains with strong training-data crawl presence.
+10 to +25 on AuthorityThe model knows your brand when asked directly (LBA > 0) but never volunteers you in category queries. You are outside the model's go-to list. Co-mention density with established category leaders is the single biggest lever: get listed in "Top 10 X" articles alongside the brands the model currently names.
+10 to +30 on TOM over 12-18 monthsRetrieval (29) beats recall (7). Current web knows you, but training data lags. Focus on category-phrase density in authoritative sources so future training cycles pick you up.
+5 to +15 on Authority recallYour LBA is strong. Focus on maintaining authoritative coverage and ensuring new product launches get independent reviews within 12 months of release.
Maintain current LBAOther brands in the Tax Preparation Software industry, ranked by overall AI Visibility Score.
Every score on this page is reproducible. Below is exactly what we ran and how we computed each number.
(LBA × Authority × TOM)^(1/3). Geometric mean is used so that any single weak metric pulls the overall score down, rather than being masked by strength elsewhere.
quality × meta × stability × share × recognition × 100. Each sub-signal is on a 0-1 scale. Read the full LBA methodology →
Analysis run on April 22, 2026 at 8:50 PM
Click a prompt to expand its responses. 210 total responses across 72 prompts.