Measures what GPT-5 believes about Downy from training alone, before any web search. We probe the model 5 times across 5 different angles and score 5 sub-signals.
High overlap with brand prompts shows Downy is firmly in the model's "fabric softener" category.
Unprompted recall on 15 high-volume discovery prompts, run 5 times each in pure recall mode (no web). Brands that surface here are baked into the model's training, not borrowed from live search.
| Discovery prompt | Volume | Appeared | Positions (5 runs) |
|---|---|---|---|
| What are the best fabric softener brands? | 0 | 5/5 | 1, 1, 1, 1, 1 |
| Which fabric softener brands are the most popular? | 0 | 5/5 | 1, 1, 1, 1, 1 |
| What fabric softener should I buy? | 0 | 5/5 | 1, 1, 1, 1, 1 |
| What are the top-rated fabric softeners? | 0 | 5/5 | 1, 1, 1, 1, 1 |
| What are the most recommended fabric softener options? | 0 | 5/5 | 1, 1, 1, 1, 1 |
| Which fabric softener brands work best? | 0 | 5/5 | 1, 1, 1, 1, 1 |
| What are the best liquid fabric softeners? | 0 | 5/5 | 1, 1, 1, 1, 1 |
| What are the best dryer sheet brands? | 0 | 5/5 | 2, 3, 2, 2, 2 |
| Which fabric softeners smell the best? | 1,000 | 5/5 | 1, 1, 1, 1, 1 |
| What is the best fabric softener for clothes? | 170 | 5/5 | 1, 1, 1, 1, 1 |
| What are the best fabric softener products for laundry? | 30 | 5/5 | 1, 1, 1, 1, 1 |
| Which fabric softener brands are worth trying? | 0 | 5/5 | 1, 1, 1, 1, 1 |
| What are the best fabric softener sheets? | 170 | 5/5 | 2, 2, 2, 4, 2 |
| What are the best fabric softener infusions? | 0 | 5/5 | 1, 1, 1, 1, 1 |
| Which fabric softener is best for everyday use? | 0 | 5/5 | 1, 1, 1, 1, 1 |
Generated automatically from gaps and weaknesses in the analysis above, ranked by potential impact on the AI Visibility Score.
Your LBA is strong. Focus on maintaining authoritative coverage and ensuring new product launches get independent reviews within 12 months of release.
Maintain current LBACore TOM is strong. Watch for specific differentiators (slogans, signature products) that appear in only some iterations. Push those into training-data-crawled headlines.
Maintain / refine TOMOther brands in the Fabric Softeners industry, ranked by overall AI Visibility Score.
Every score on this page is reproducible. Below is exactly what we ran and how we computed each number.
(LBA × Authority × TOM)^(1/3). Geometric mean is used so that any single weak metric pulls the overall score down, rather than being masked by strength elsewhere.
quality × meta × stability × share × recognition × 100. Each sub-signal is on a 0-1 scale. Read the full LBA methodology →
Analysis run on April 23, 2026 at 1:38 AM
Click a prompt to expand its responses. 210 total responses across 72 prompts.